Chef Imani, Ava and Justin, three Sizzle Synth Humans
Sizzle Studios® — Synth Humans® • Generative + Agentic AI

Your knowledge,
with a face and a voice.

Synth Humans® are photoreal characters who know what your organization knows and explain it the way your best person would: face to face, patiently, in 70+ languages, on the phones and screens your audience already uses. Generative AI creates the conversation. Agentic AI turns it into action.

538
Engineered brains
200+
Cast faces
250+
Live & speaking
100,000+
Possible castings
75,000
Users in a single deployment
70+
Languages
Before we talk about your business

What is the most expensive conversation your business is not having right now?

For a restaurant, it is the reservation inquiry that came in at 10pm and went unanswered until the customer booked somewhere else. For a law firm, it is the intake conversation that never qualified the lead. For a retailer, it is the customer who had a question about your premium product and left without asking. For a hospital system, it is the training that new hires received inconsistently because the trainer had a bad day. The conversation is different for every business. The platform that makes it possible is the same.

A Synth Human is not a technology decision. It is a decision about which conversations your business can finally afford to have: at scale, consistently, in any language, at any hour.
Where Synth Humans are already deployed

If your business has a conversation worth having, a Synth Human can be built for it.

These are examples, not a complete list. The question is not whether your use case is here. It is whether you are having your most valuable conversations at scale.

Staff Training & Onboarding

Consistent, scalable training delivered the same way every session. New-hire onboarding, product knowledge, policy walkthroughs, adaptive to learner pace, with conversation logs reportable in the Sizzle® dashboard.

Highest-performing use case in our platform data
Customer Engagement & Service

Not a chatbot. A face, a voice and a personality that represents your brand. Product questions, pricing comparisons, after-hours inquiries, answered from your approved content at 2am or 2pm.

Retail, hospitality, healthcare, automotive, legal
Sales & Lead Qualification

Opens the sales conversation, qualifies intent against your approved criteria and recommends the right product or service. Hands your team a warm prospect with full context instead of a cold name.

CRM write-back scoped per client as agentic integration
Recruitment & Interviewing

First-round interviews delivered consistently. Same questions, same evaluation framework, every candidate. Bias from interviewer fatigue eliminated by design.

Same persona. Every candidate. Every time.
Compliance Conversations

Policy walkthroughs, procedural training and acknowledgment conversations delivered interactively, with a transcript for each session. Formal audit trails and certification scoped per regulatory framework.

Healthcare, financial services, legal, food service, construction
Concierge & Guest Experience

Lobby kiosks, retail floors, event desks and guests’ own phones. A consistent first point of contact for visitor questions, drawing answers from your approved content.

Live at the Sheraton Universal Hotel
Events & Experiential

A Synth Human that hosts, guides and engages inside your event environment, physical or digital. Conferences, trade shows, product launches, brand activations, fan experiences.

75,000 users at UN COP 16, Riyadh
Internal Help Desk & Operations

HR questions, IT policy, benefits navigation, internal procedures. Handles the repetitive internal inquiries that consume your team’s time, so your people focus on work that requires judgment.

Internal deployment: flat license, no commission
Brand Ambassador & Spokesperson

A custom AI replica built from your footage, with your face, your voice and your presence, deployed as your digital spokesperson across website, kiosk, digital signage and app.

Built and owned in perpetuity
Product Expert & Demo

A product specialist who knows your entire catalog, every spec, use case and comparison, and demonstrates, explains and recommends without fatigue or commission pressure.

Automotive, tech, beauty, golf, medical devices
Health & Wellness Navigation

Patient intake, preventive care guidance, benefits navigation, mental health support, senior companionship. Medically informed, boundary-aware, available 24/7.

Dental, pediatric, veterinary, financial wellness
Digital & Emerging Channels

AR experiences, gamified loyalty, OTT companions, smart building interfaces, kiosks and digital signage. Wherever a screen exists and a conversation creates value, a Synth Human can live.

Bespoke per channel, quoted at scope
The Pantheon of Knowledge™

538 brains. 200+ faces. 250+ already speaking.

Sizzle separates what a Synth Human® knows from who delivers it. Every brain is fully built: identity, domain knowledge, guardrails, voice, mood awareness, memory. Every face is cast for on-camera presence, voice tone and demographic fit. Pair them and you get more than 100,000 possible castings across 40+ industries.

538
Engineered brains
200+
Cast faces
250+
Live & speaking
100,000+
Possible castings
40+
Industry verticals
70+
Languages
Three casting models

Pick who does the casting. The library scales to all three.

Model 01 · We cast
Curated casting.

Tell us your brand, market, venue and audience. We pair the right brain with the right face and deliver a Synth Human® ready for production.

Best for speed, expert curation and first deployments.
Model 02 · You cast
Brand casting.

Your team browses the library and selects the persona that fits your brand voice. We tune voice, knowledge and on-camera presence to your specifications and lock it to your business.

Best for brand teams who want creative control.
Model 03 · Your customers cast
Consumer-choice casting.

Put a curated set of Synth Humans® in front of your customers and let them choose who they talk to. Every customer meets the guide that feels right to them.

Best for kiosks, retail floors, hotel lobbies and accessibility-first deployments.
Consumer-choice casting in practice

One Concierge brain. Five faces.

The same knowledge of your guests, your policies and your tone, embodied by whichever face fits your brand or your customer. Your competitor cannot have your face. You cannot have theirs.

Amara, Concierge
AmaraConcierge
Seraphina, Concierge
SeraphinaConcierge
Calla, Concierge
CallaConcierge
Maria, Concierge
MariaConcierge
Kaia, Concierge
KaiaConcierge
Four use cases in depth

The conversations that matter most. Built for your business.

01
Highest-performing use case

Training & Onboarding

The tenth person to receive the training never gets the same experience as the first. Trainer energy varies. Delivery varies. At scale, that inconsistency becomes a measurable performance gap.

A Synth Human® delivers the same training at the same standard every time, slowing down when it detects confusion and going deeper when engagement is high. Completion and comprehension are logged.

Best for retail chains, restaurant groups, healthcare systems, financial institutions, and anyone scaling headcount faster than training capacity.
100%Consistent delivery
24/7Any time zone
Flat feeNo commission
02
Revenue while you sleep, and while you’re awake

Customer Engagement

The 10pm inquiry, the Sunday question about your premium offering, the visitor who had one hesitation and left: real revenue that never happened.

Your Synth Human® knows your products, pricing, policies and brand voice, and answers with warmth, in-language and in context. A chatbot returns text in a box. A Synth Human appears as a person, and that is what makes the conversation happen in the first place.

Best for retail, restaurants, beauty, automotive, dental and medical practices, real estate and hospitality.
2am or 2pmAlways on
70+Languages live
Not a chatbotFace · voice · personality
03
Warm leads with full context

Sales & Lead Qualification

The difference between a lead and a qualified lead is a conversation. Your Synth Human® opens it, understands what the prospect actually needs and recommends the right solution.

When the visitor chooses to share contact details for a quote, a callback or an offer, the Synth Human captures them in context and hands your team a warm prospect instead of a cold name.

Best for legal, financial services, real estate, home services, B2B, medical and automotive.
VerifiedWarm handoff
Full contextIntent · preference · timing
Auto captureCRM write-back add-on
04
Every candidate, same standard

Recruitment & Interviewing

Two interviewers in the same company ask different questions and judge candidates on different criteria. At volume, that inconsistency becomes a liability.

Your Synth Human® runs the structured first-round interview at scale: same questions, same experience, same framework for every candidate, with responses logged and scored for your team to review.

Best for multi-location retail, restaurant chains, logistics, healthcare and continuous high-volume hiring.
One standardEvery candidate
StructuredReview-ready transcripts
Zero fatigueBias removed by design
What every Synth Human includes

Six capabilities. Built in.

01
70+ languages

Detects the language your customer or employee speaks and responds in it with full persona warmth. Quality varies by language pair, and we walk you through the ones that matter to you.

02
Real-time responsiveness

Reads engagement during the conversation and adapts. Confused? It simplifies. Engaged? It goes deeper. It feels like a conversation, not a form.

03
Memory, where it fits

Optional, not default. Signed-in users pick up where the last conversation ended. Anonymous visitors get session memory only, with no account barrier to ask a question.

04
Brand-aligned knowledge

With a custom knowledge base, the persona operates inside your approved content: your products, your voice, your policies.

05
Platform integrations

Connects to booking systems, CRMs, POS, loyalty and scheduling through Sizzle’s agentic AI layer, scoped and priced per integration after discovery.

06
Conversation analytics

Sessions, engagement time, topics, language breakdown and Experience Pass redemptions, reported in a real-time dashboard.

The business case

What does it cost? What does it make?

The right question is what the conversations you are not having are costing you, in lost leads, missed upsells, inconsistent training and customers who went to a faster competitor.

Take a business doing $80,000 a month. Most are leaking revenue in six places at once. Modeled against documented third-party benchmarks, a Synth Human® recovers $12,600 a month in revenue and deflected cost, before a single Experience Pass commission is counted.

Illustrative ROI · $80K/mo revenue · ~3,000 monthly touchpoints
After-hours inquiry capture20 captures/mo · 15% conv · $400 AOV+$1,200
Speed-to-lead conversion liftHBR 5-min rule · 6 incr. conv · $600 LTV+$3,600
Cart & inquiry abandonment recovery3% of 3,000 visitors re-engage · $300 AOV+$2,700
Premium upsell lift5% attach · $150 avg · ~200 premium-fit convs+$1,500
Labor substitution60 hrs/mo first-tier deflection · $35/hr loaded+$2,100
Training & ramp-time compression30% ramp compression · 4 hires/yr · $4,500/hire+$1,500
Recovered + deflected, per month+$12,600
$151,200Annualized value created

Illustrative model based on documented benchmarks: HBR lead-response research, Baymard abandonment studies, SHRM onboarding cost data, Forrester labor-deflection benchmarks. Your numbers are modeled in discovery against your actual traffic, conversion and labor data.

How we engage

Every deployment is custom.

No two businesses have the same conversations, systems or revenue model, so every engagement is scoped after a discovery interview and quoted in writing before any work begins.

Off-the-shelf persona
Pick from the Pantheon.

License an existing Synth Human® from 538 brains and 200+ faces, with 250+ already live. The fastest path: days, not months.

Brand-locked persona
Make one yours.

Take a category specialist and lock it to your brand: your name, your voice, your knowledge, your category exclusivity. Your competitor cannot have it.

Cast from scratch
Build a new one.

We design, engineer and build a Synth Human® to your brand exactly. Face, voice, knowledge, behavior. Hollywood-caliber craft, yours in perpetuity.

Discovery first.A working call about your business, your traffic, your systems and the conversations you most need to have. No commitment required.
Written scope.The persona, knowledge base, surfaces, integrations, timeline and a fixed quote, in writing, before any work begins.
200-minute QA allowance.You stress-test the deployment before it goes consumer-facing, and we make the adjustments before public launch.
The commerce layer

The Experience Pass. Sizzle earns only when you earn.

When your Synth Human® drives a sale, you see it in your revenue. The Experience Pass puts Sizzle® inside your transaction flow: attribution is automatic, settlement is clean, and commission terms are set per deployment. Internal training carries no commission.

75,000+
Synth Human users · COP 16
20%
Entered the Experience Pass
4,657
Offer redemptions
1 in 5
Conversations converted
Sizzle Golf Experience Pass
Sizzle Golf Experience Pass
The conversation becomes the offer becomes the booking becomes the revenue.
UN COP 16 Experience Pass, Riyadh
UN COP 16 Experience Pass
75,000 users. 100+ nations. 4,657 redemptions. One event.

The premium spectrum: one commerce layer, endless engagements on top.

Loyalty Engine
Loyalty Engine

AI-driven tiered membership where your Synth Human is the concierge. Rewards for actions, engagement and advocacy, not just purchases.

Games and Competitions
Games & Competitions

Sizzle Spin, branded slot machines, trivia tournaments, virtual lottery and instant-win moments, in your colors and voice.

Sweepstakes, Contests and Polls
Sweepstakes, Contests & Polls

No-purchase-necessary sweepstakes with full legal scaffolding. Contests, polls and quizzes that feed first-party data.

AI Experiences and Virtual Try-On
AI Experiences & Virtual Try-On

Virtual try-on for cosmetics, skincare and apparel. Recommendations that feel personal because the persona has been paying attention.

VIP and Experience Rewards
VIP & Experience Rewards

A travel, hospitality, sports and entertainment partner ecosystem your competitors cannot match.

Transactional Media and Cross-Promo
Transactional Media

Interactive video that transacts and dynamic QR codes that unlock, all attributed through your commerce layer.

Sizzle Store
Sizzle Store

A white-label loyalty marketplace inside your brand. Points redemption, member pricing, tiered access. Your inventory, your rules.

Brand-Partner Ecosystem
Brand-Partner Ecosystem

Third-party brands deploy offers and mini-games inside your property and pay for the visibility. An ad platform you own.

Experiences Marketplace
Experiences Marketplace

Once-in-a-lifetime experiences your persona can sell, from the biggest events in golf, racing and sport.

Conversation to action

Agentic AI: when the persona acts on your systems.

Every Synth Human® ships with a full generative AI layer: the persona, the conversation, the voice, the knowledge and the dashboard. Agentic AI is what lets it book, order, write, redeem and hand off inside the systems you already run.

Booking & Scheduling

Reservations, appointments, tee times, showings, test drives. The persona confirms availability, holds the slot and writes the record inside the conversation.

CRM Write-Back

Lead captured, contact enriched, opportunity staged, activity logged. Your sales team sees the Synth Human as another rep with clean attribution.

Transactional Actions

Order placement, upgrades, add-ons and payment handoff through your POS or commerce stack. The conversation ends with a completed transaction.

Loyalty, Promo & Redemption

Promo codes, points look-ups, tier-based offers and redemption at checkout. The persona knows who the member is and what they’re eligible for.

HRIS / ATS Handoff

Candidate pre-screen, application intake, interview scheduling and status updates, so HR sees a complete record by the time a human is needed.

Calendar & Lead Handoff

Direct-to-calendar booking with the right rep, verified lead packets to the right inbox, SMS confirmations and reminders. Nothing sits in a queue.

1DiscoveryWe walk through your systems and the actions you want completed.
2Scope & quoteA written scope with a fixed engineering quote and disclosed platform fees.
3Build & QABuilt against your sandbox and tested end to end in the QA allowance.
4DeployThe agentic layer goes live with the persona. Fixed scope, fixed price.
Deployment-level bespoke

Deploy anywhere your customers already are.

Not confined to a web embed. Sizzle® deploys personas onto guests’ own phones, into kiosks at airports, malls, hotels, QSRs and dealerships, into your backend systems, and into your internal training. Same persona. Different surfaces.

Multi-location & physical kiosk
Kiosks at scale.
  • Touchscreen, voice and QR hardware integration
  • Location-specific knowledge per site
  • One dashboard across every deployment
  • Multi-language at every location
Systems integration
Backend integrations.
  • CRM write-back (Salesforce, HubSpot, Dynamics)
  • POS and booking system handoff
  • Loyalty and ecommerce connectors
  • ATS / HRIS for recruiting and training
Internal deployment
Staff training & enablement.
  • New-hire onboarding and product knowledge
  • Compliance walkthroughs and certifications
  • Sales coaching and role-play
  • Flat fee, no commission
The origin story

Born from 47 years of Hollywood magic.

Sizzle® technology did not start in a software lab. It was born inside The Illusion Factory®, the Hollywood entertainment-marketing firm that has served Warner Bros., Fox, NBC, CBS, HBO, Paramount, Universal, Nintendo, Adidas, McDonald’s and many more since 1979.

Founder and CEO Brian Weiner has spent 47 years casting, directing and producing characters audiences believe in. Sizzle is that discipline applied to a new medium. The medium is new. The craft is 47 years old.
47
Years of entertainment marketing
265
Creative & technical awards
$7B+
Film, TV, sports & gaming promoted
$100B+
Client revenue generated
The Illusion Factory client roster The Illusion Factory, 265 industry awards

The brands and awards shown are the 47-year track record of The Illusion Factory®, the creative heritage Sizzle® was built on.

Every conversation you’re not having is revenue on someone else’s books.

Choose from 538 brains and 200+ faces, with 250+ already speaking, or have us cast a new one built around your brand.

75,000 people · 100+ nations · 70+ languages · UN COP 16, Riyadh