The Sizzle® Commerce Layer

We only earnwhen you earn.

The Experience Pass™ is the commerce layer that sits inside your transaction flow — so every conversation a Synth Human® has with your customer is tracked, attributed, and settled cleanly when it produces revenue. No spreadsheets. No disputes. No meter.

The Experience Pass — UN COP 16 deployment, Riyadh
75,000 users. One event. Riyadh.
The Question

The conversation drove the sale. Did your books see it?

Generative AI can have the conversation. Agentic AI can take the action. But unless a commerce layer captures the moment your customer crosses from interest to revenue, the line between conversation and transaction is invisible. The Experience Pass is that layer. It is the difference between a deployment that feels valuable and a deployment your CFO can see in the P&L.

Proven at the United Nations

One deployment. Five numbers. Every one verified.

At the United Nations COP 16 Climate Accord in Riyadh, a single Sizzle® Synth Human® deployment ran across 100+ nations and 70+ languages. The Experience Pass captured every conversion that touched the persona. The numbers below are not models. They are the deployment’s actual results.

75,000+Total Users Served
100+Nations Represented
20%Entered the Pass
4,657Verified Redemptions
1 in 5Conversations that Converted — one event, one persona, one commerce layer
If a single event in a single venue produces 4,657 attributed redemptions, the question is not whether the model works. The question is what it produces inside your business.
What It Actually Is

A commerce layer. Not a marketing claim.

The Experience Pass is engineered infrastructure that sits between your Synth Human® and the moment your customer converts. Three components, working together.

01

Attribution Capture

Every Pass session is anchored by a unique session token or Sizzle®-issued promo code. The moment a customer redeems, transacts, or hands off — on your platform, in your venue, at your point of sale — the attribution writes back to a single source of truth. No manual reporting. No reconciliation calls. No disputes about whose conversation drove what.

02

Settlement & Reporting

Attributed revenue is settled cleanly on a defined cadence, with a real-time dashboard showing redemptions, conversion rates, language and region breakdowns, and revenue per conversation. The dashboard is yours; the line items are itemized; the math is auditable. Your finance team should never have to take our word for it — and with the Experience Pass, they don’t.

03

Engagement Surface

The Pass is also where your customer interacts with the experiences your brand offers — the loyalty rewards, the games, the AR moments, the sweepstakes, the marketplace. The same surface that captures attribution also delivers the value that earns it. One pass. Many experiences. Every one of them measurable.

Case in Point

Sizzle Golf Experience Pass

A purpose-built Pass deployment for the world’s most concentrated luxury audience: golf. Branded experiences, AI Caddie Concierge integrations, named-tournament tie-ins, and a commerce layer that monetizes the moments where a golfer’s wallet is already open.

  • Headline experiences: U.S. Open, The Masters, Kentucky Derby, Virgin Galactic, Monza GP, FIFA World Cup, St. Andrews, Sizzle® AI Caddie Concierge
  • Persona layer: Sizzle Golf Caddie Concierge — conversational, contextual, knowledgeable about your course, your tournament, your members
  • Commerce capture: Course bookings, pro-shop transactions, tournament hospitality, partner experiences — all attributed cleanly through the Pass
  • Brand partner ecosystem: Equipment makers, apparel brands, hospitality partners deploy offers into the Pass and pay for the visibility
The Premium Spectrum

One commerce layer. An endless catalog of engagements that ride on top of it.

The Pass is the rail. Everything below is what you build on top of it. Pick one. Pick three. Pick the whole spectrum. Each premium engagement is custom-scoped, custom-designed, and custom-deployed by the Sizzle® internal team.

Loyalty Engine

Loyalty Engine

AI-driven tiered membership where your Synth Human® is the concierge. Rewards for actions, engagement, and advocacy — not just purchases. The persona knows the member, the tier, the eligibility, and transacts the redemption in conversation.

  • Tiered membership engine
  • Points, status, eligibility
  • Member-aware persona
Games and Competitions

Games & Competitions

Sizzle Spin, branded slot machines, trivia tournaments, virtual lottery, instant-win moments — deployed in your colors, your voice, under your logo. The persona hosts. The Pass captures. The brand wins on both engagement and revenue.

  • Branded mechanics, your IP
  • Live and asynchronous play
  • Leaderboards and prize pools
Augmented Reality experiences

Augmented Reality

From virtual try-on to AR portals to tabletop combat — AR experiences delivered to your customers’ phones, guided in real time by your Synth Human®. The Pass hub already launches AR as a native category, with measurable engagement that links to attribution.

  • Native AR Experiences in the Pass
  • Persona-guided activation
  • Phone-delivered, no app
Sweepstakes, Contests and Polls

Sweepstakes, Contests & Polls

No-purchase-necessary sweepstakes with full legal scaffolding. Contests, polls, and quizzes engineered to feed your first-party data layer while genuinely entertaining your audience. Compliant. Audited. Brand-safe by default.

  • NPN legal structure included
  • Auditable entry & winner selection
  • First-party data capture
AI Experiences and Virtual Try-On

AI Experiences & Virtual Try-On

AI concierge with memory. Virtual try-on for cosmetics, skincare, apparel, eyewear. Recommendations that feel personal because the persona has actually been paying attention. The Pass captures the moment the recommendation becomes a purchase.

  • Persistent persona memory
  • Virtual try-on across categories
  • Personalized recommendations
VIP and Experience Rewards

VIP & Experience Rewards

Travel, hospitality, sports, and entertainment partner ecosystem — experiences your competitors cannot match and your audience cannot stop talking about. The Pass holds the unlocks. The persona reveals them at the right moment in the conversation.

  • Curated partner experiences
  • Tier-gated unlocks
  • Persona-revealed moments
Transactional Media and Cross-Promo

Transactional Media & Cross-Promo

Interactive video that transacts. Dynamic QR codes that unlock. Cross-promoted content that turns a watch into a buy — all attributed through the same commerce layer you already activated. The screen becomes a checkout.

  • Interactive, transactional video
  • Dynamic QR for unlocks
  • Cross-promo with attribution
Sizzle Store — Loyalty Marketplace

Sizzle Store — Loyalty Marketplace

A white-label marketplace inside your brand. Points redemption, VIP member pricing, tiered access by user segment. Your inventory, your partners, your rules — with Sizzle® commerce infrastructure underneath.

  • White-label hub under your brand
  • Points-to-real-inventory mechanics
  • Segment-tiered access
Brand-Partner Ecosystem

Brand-Partner Ecosystem

The Sizzle® brand-partner portal lets third-party brands deploy offers and mini-games inside your property. You control who gets in. They pay for the visibility. Your audience wins. You unlock ad revenue you didn’t have before.

  • Self-service partner portal
  • Brand-controlled approval
  • New ad-revenue line item
One Persona. One Commerce Layer. Infinite Experiences. Start with one. Add the next. Build the spectrum.
From Conversation to Settled Revenue

One commerce flow. Five clear steps.

What happens between “your customer started a conversation” and “your finance team sees the revenue line.” The whole flow, end to end.

01

Conversation

Your Synth Human® engages a customer on your site, kiosk, venue, or app.

02

Offer

The persona surfaces an experience, reward, or transaction inside the Pass.

03

Transaction

The customer redeems, transacts, books, or hands off — on your platform or in-venue.

04

Attribution

Session token or promo code writes the attribution back to a single source of truth.

05

Dashboard

Real-time reporting. Auditable settlement. Your finance team sees every line.

Why this matters: Most AI persona platforms stop at step 1. A few reach step 2. None of them carry attribution through to settlement the way Sizzle® does. The Experience Pass is the difference between a feature and a revenue system.
Where It Pays

Industries where the Pass earns its keep.

Anywhere a Synth Human® can have a conversation worth having, the Experience Pass can capture the revenue it drives. These are the lanes where the math works hardest.

Hospitality

Hotels, Resorts, Concierge

Bookings, upgrades, spa, dining, partner experiences. The persona is the concierge; the Pass is the front desk and the merchant. Member loyalty, partner rewards, and on-property unlocks all run through the same layer.

Sports & Golf

Tournaments, Clubs, Venues

Tee times, pro-shop, ticketing, hospitality, brand-partner offers. The AI Caddie Concierge is the persona; the Pass captures every transaction across the property and the partner ecosystem.

Events & Activations

Conferences, Festivals, Pop-Ups

Single-event deployments where attribution and engagement must work from day one. COP 16 is the canonical example: 75,000 users, one venue, 4,657 verified redemptions — before the closing ceremonies.

Retail & Beauty

Cosmetics, Apparel, Eyewear

Virtual try-on, AI recommendations, loyalty mechanics, in-store unlocks. The persona advises; the Pass holds the offer, the cart, the membership, and the proof that the conversation drove the buy.

QSR & Hospitality F&B

Restaurants, Bars, Drive-Thru

Digital order-takers, loyalty pass mechanics, daypart-aware offers, partner cross-promo. The persona takes the order; the Pass turns repeat visits into membership and membership into measurable lifetime value.

Casinos & Gaming

Floor, Sportsbook, Hospitality

Hosts, dealers, and concierge personas embedded in the floor experience — with a Pass that captures every drink, every wager, every hospitality unlock attributable to the moment the conversation started.

The Experience Pass at COP 16
Ready When You Are

The conversation is already happening. The question is whether your books can see it.

The Experience Pass turns every Synth Human® conversation into a measurable revenue event. The proof is already on the board: 4,657 redemptions, one event, one persona. The next one could be yours.

75,000 people. 100+ nations. 70+ languages. One commerce layer — and now available for your business.